Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It’s not about money. It’s about the people you have, how you’re led, and how much you get it.
Steve Jobs
Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.
Steve Jobs
No one wants to die. Even people who wanna go to heaven don’t wanna die to get there.
Steve Jobs
Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.
Steve Jobs
I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been “No” for too many days in a row, I know I need to change something.
Steve Jobs
I wish developing great products was as easy as writing a check.
Steve Jobs
I make 50 cents for showing up … and the other 50 cents is based on my performance.
Steve Jobs
I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’s next.
Steve Jobs
Pixar is the most technically advanced creative company; Apple is the most creatively advanced technical company.
Steve Jobs
Why would I ever want to run Disney? Wouldn’t it make more sense just to sell them Pixar and retire?
Steve Jobs